B JIRUSHI YOSHIDA, a luggage label jointly produced by BEAMS and Yoshida & Co.,Ltd., open a new shop at Narita Airport Terminal 1 on Saturday, July 16, 2011. The B JIRUSHI YOSHIDA label was launched in 2003 when its first shop opened in Daikanyama, Tokyo. In addition to the initial Tokyo Standard line, the label’s second location at Narita Airport will carry a new Global Standard line characterized by minimal design and fine quality, all marked with the famous Porter brand. Our new airport shop caters to life on the go with products that make ideal travel companions and perfect gift solutions.
“TOKYO STANDARD” LINE: Using “sense” as its conceptual base, it features a selection of items reflecting Tokyo’s unique culture and fashion sense, developed through the collaborative efforts of many local brands and companies. Available from the Daikanyama flagship store.
“GLOBAL STANDARD” LINE: A line of minimal-design, high-functionality travel and gift products based on the concept of “space”, sold at the Narita Airport International Terminal shop.
Collaborate With(overseas): MONOCLE(Tyler Brûlé/UK), artek(Finland), MARGARET HOWELL(UK), Saturdays Surf NYC(US), TRUNK(UK), Ace Hotel(US), BROWNBOOK(Dubai/UAE), and more
Collaborate With(Japan): WACKO MARIA, UNCERTAIN, AMPHIBIOUS, Rock Steady, White Mountaineering, 2-tacs, kolor, HUG O WaR, Wonderwall, CLUB KING, ICHIGO SUGAWARA, HOBONICHI, foot the coacher, Waste(twice), VAINL ARCHIVE, Sony Ericsson, Vittel, BANDAI, and more